The Importance Of Author Endorsements

Many of you know I’ve sold the eBook and print rights for my upcoming novel LOOK THE OTHER WAY to Imajin Books.

Now the publishing journey moves quickly. Imajin Books has a fast paced schedule and I need to keep up.

In my book, The Author’s Guide To Selling Books to Non-Bookstores, I wrote about the importance of endorsements. Here’s a little excerpt:

AGTSBNBWhy Are Endorsement Important

When you take your book to a store, endorsements on the front and back cover will add legitimacy to your books. That’s promotional material every time someone picks up your novel.

I believe this is more important for printed books than eBooks. The image of your book cover online may be too small for a potential buyer to read the endorsements. In a store, the endorsements may just give you an edge over other books on the shelf.

The endorsements that go on your cover are ones that connect with your readers. You want to find authors who write in your genre that readers will recognize. Having an endorsement from your mom is nice, but it won’t help sell your book. Unless your mom is a famous author, in which case, go ahead and use her.

The first endorsement for LOOK THE OTHER WAY is in!

I asked an author who has more romance in her novels than I do in the Stone Mountain Mystery series because LOOK the OTHER WAY is a romantic suspense novel.  I asked an author whose books I’ve read and loved.



Kat FlanneryKat Flannery’s love of history shows in her novels. She is an avid reader of historical, suspense, paranormal, and romance. When not researching for her next book, Kat can be found running her three sons to hockey and lacrosse. She has her Certificate in Freelance and Business Writing. A member of many writing groups, Kat enjoys promoting other authors on her blog. She’s been published in numerous periodicals. Her debut novel CHASING CLOVERS has been on Amazon’s Bestsellers list many times and was #62 over all their titles. LAKOTA HONOR and BLOOD CURSE (Branded Trilogy) are Kat’s two award-winning novels and HAZARDOUS UNIONS is Kat’s first novella. Kat is currently hard at work on her next book.


“LOOK THE OTHER WAY is a fast paced ride complete with a tidal wave of emotions, suspense, and a well crafted who-done-it tale. Miss Stanley has impressed me yet again with her keen ability to keep the reader wanting more!”

What’s LOOK THE OTHER WAY about?

It’s the beginning of a new series set in the Bahamas. The mystery takes place aboard a Lagoon 380 catamaran, which happens to be the type of boat I lived on for 5 years.

Mattina sailing
Mattina in the Bahamas

Here’s the blurb:

A year after her Uncle Bobby mysteriously disappears in the turquoise waters surrounding the Bahamas, Shannon Payne joins her grieving aunt to trace his last voyage. Shannon hopes the serenity of the sea might help her recover from a devastating breakup with her fiancé.

Sailing their 38-foot catamaran, A Dog’s Cat, is Captain Jake Hunter, a disillusioned cop who has sworn off women. While Shannon tries to resist her growing attraction to the rugged captain, she uncovers some dark truths about her uncle’s death that might send all three of them to the depths.

Thank you to Imajin Books for once again supporting me!

Imajin Books is a Canadian publisher that publishes suspense, mystery, thriller, paranormal, horror, romance, fantasy, young adult and select non-fiction. They will be open for submissions April 2017, so keep your eye on the website if you’re looking to submit a novel this year.

Kat Flannery: Facebook Launch Party TODAY

It is finally here! The last book to the Branded Trilogy by Kat Flannery. Please come and celebrate the release of SACRED LEGACY! There will be prizes, eBooks, and guest authors Melodie Campbell, Author who will be promoting her Rowena series and Kristina Stanley (me) who will be promoting her Stone Mountain Mystery Series.

The Facebook launch party is at

It’s at 2PM EST.

Screen Shot 2016-08-05 at 7.04.37 AM


– Rowena Through the Wall by Melodie Campbell, Author
– Descent by Kristina Stanley
– Lancelot’s Lady by Author Cheryl Kaye Tardif
– Divine Intervention by Author Cheryl Kaye Tardif
– Chasing Clovers by Kat Flannery, Author
– Hazardous Unions by Kat Flannery, Author & Alison Bruce
– Fern by Kat Flannery, Author
– Lakota Honor by Kat Flannery, Author
– Blood Curse by Kat Flannery, Author

3 Swag bags with Branded Trilogy T-shirt, magnets, pen, stationary, signed paperback of Lakota Honor.

Grand Prize:
$50 Amazon Gift Card

Hope to chat with you at the PARTY.


Thanks for reading.

Mystery Mondays: Kat Flannery- Ending A Trilogy

I’m very excited to have Kat Flannery on Mystery Mondays to talk about ending a trilogy and what that means to her. I met Kat through our publisher, Imajin Books, and she’s been an endless source of advice about writing and about the publishing business.

Sacred Legacy, the third in the Banded Trilogy is here, and I can’t wait to read it.  LAKOTA HONOR and BLOOD CURSE,  the first two in the series kept me planted on the couch just to finish them.

So, it’s my honor to have Kat here today.


Sacred Legacy Front Cover.jpgMy close friends and readers who follow me on Facebook or Twitter know how much I stressed about writing the end to this trilogy.

I love series and trilogies, however, as a reader, I do not like waiting for the next book after I’ve read the first two or three. Call me a bit of an OCD, laced with some impatience, and a desire that eats at me to know what happens next. In two words waiting for the next book…KILLS ME!

It is a slow torture of what if’s, who done it’s, and damn it how much longer?

So when I’d written myself into a trilogy, which by the way did not happen on purpose when I wrote the first book, LAKOTA HONOR, my plan was to write the last two books within a year. That did not happen. Instead life, death and mourning happened, and I could not write.

When it came time to get back to the keyboard I was nervous, and full of doubt. After all I’d waited a whole year before writing the last book to the Branded Trilogy. My readers had most likely given up on me ever finishing the book, and I felt horrible.

I sat and stared at my computer many nights wondering how I’d make it up to them. How was I going to give them a story that was by far the best ending I could write?

I wrote starters, and scenes but nothing wanted to stick—nothing seemed right. It wasn’t good enough. I never once thought of giving up…that’s not in my blood. I knew I had to finish this and damn it I was going to blow it out of the park…but I just didn’t know how.

I had no real plot, no sub plots. Nothing! One night as I lay in bed I started thinking of the characters, and myself. I wondered why Tsura wouldn’t use her magick? Why she was angry, full of angst and hate. What could have happened in her life to make her feel such horrible emotions every day? It would have to be something severe.

It had to come from a loss so profound; she no longer wanted to live.

I felt Tsura’s pain, and because I’d experienced such a pain the year before, I decided to use my heartache and place it into my character.

Once I was able to release some of myself, the storyline came to me almost immediately along with sub plots and other characters. I sat down and wrote the rough draft in 10 weeks.

“SACRED LEGACY will immerse you in a harrowing journey of anger and bitterness that only love and forgiveness can heal. You won’t soon forget

Tsura and Red Wolf’s journey.”

—Kristy McCaffrey, award-winning author, WINGS OF THE WEST series

Tsura is a Chuvani, and with that comes great power…

Desperate to escape the memories that haunt her, Tsura Harris returns to Jamestown, the very place her mother forbade her to go. A gifted Chuvani, Tsura has sworn off all magick, thus making her vulnerable to the Renoldi clan, who wish to kill her and take the pendant that is the key to her power.

Red Wolf is hell-bent on living his life on the sea, until he runs into Tsura on the docks. His pride wounded from her rejection years before, he hoped to never see her again. But when the evil Corsair, Romulus Black, demands to know where she is, Red Wolf must protect her, as is his duty.

But is duty and honor his only reason, or does Red Wolf still carry a flame of love in his heart? And will Tsura finally discover her destiny?



About Kat…

IMG_0495.jpg Kat Flannery’s love of history shows in her novels. She is an avid reader of historical, suspense, paranormal, and romance. She has her Certificate in Freelance and Business Writing.
A member of many writing groups, Kat enjoys promoting other authors on her blog. Kat enjoys teaching writing classes and giving back to other aspiring authors. She volunteers her time at the local library facilitating their writing group. She’s been published in numerous periodicals throughout her career

Her debut novel CHASING CLOVERS has been an Amazon Top 100 Paid bestseller. LAKOTA HONOR and BLOOD CURSE (Branded Trilogy) are Kat’s two award-winning novels and HAZARDOUS UNIONS is Kat’s first novella. Kat is currently hard at work on her next series, THE MONTGOMERY SISTERS.

Visit Kat at:

Find her on Facebook: Kat Flannery, author

Follow her on Twitter: @KatFlannery1





Mystery Mondays: Kat Flannery

This week I have the pleasure of hosting Kat Flannery. Now I’m going admit I haven’t read much romance, but when I read CHASING CLOVERS by Kat Flannery, I was hooked. I was just going to read a couple of pages and get on with my day, but then I couldn’t get off the couch. So it’s with great excitement today that I get to share Kat’s writing tips.

By Kat Flannery and Alison BruceBefore getting to the tips, I have some breaking news. HAZARDOUS UNIONS  by Kat Flannery and Alison Bruce is on sale from Nov. 8-12 for $1.99

Now let’s get find out what Kat has to say.

5 Tips to Help You Write a Novel by Kat Flannery

Start with a Bang!

The beginning of a book is where you will set the stakes for your story. How do you do this? Start your story with tension, action, or a problem. I always begin with a conflict. This enables me to introduce the reader to the plot in a way that will grip them and hopefully keep them turning the pages.

In freelance, journalism, short stories, novellas etc. the key ingredient is to hook your reader, just as you’d hook a publisher when querying them; writing a novel is no different. Bring the reader into your story by setting up the action. Keep your reader engaged by giving droplets of information about your character and the plot, or sub plots while building toward the climax of the story.

Backstory and Exposition

As authors we are always told to keep the story moving forward. When telling backstory writers often get confused with how to continue forward when it is a contradiction to the rule. Tell, not show the reader in a paragraph, or page important facts relevant to the character or setting.

Exposition is breaking away from the action to give information. You will need to decide when it is appropriate to place necessary background facts within your novel. This can be tricky, but always remember the story comes first.

Do not bog down the plot with flashbacks of exposition. What I like to always remember for exposition is…telling it when the story allows.

* Three ways to present your exposition is to place it into the scene, put it between scenes, or let a character explain.


Write them to be tangible. If your character is the antagonist, who is a serial killer, explain how they became this way by foreshadowing, inner dialogue, and actions of other characters. Do not assume your reader doesn’t care who the antagonist is because he is the bad guy. Make it believable, and always ask yourself why, when flushing out character biographies.

Do not change the rules. Characters that don’t follow his/her actions will pull the reader from the story. When you’ve written a character that is shy and timid then all of a sudden she is argumentative and abrasive you will piss your reader off. There is nothing like being stopped dead in a book from poor characterization. If your character starts out meek and mild but you want her to become stronger, build toward it. Do not change her in a few pages. People don’t behave this way. Keep it real.

Sub plots

Well handled, subplots can deepen the story’s background, and be used as pacing to turn the action from a break in the plot. If you’re going to have one or two subplots pertaining to the main characters, start the first one right in the beginning of the story. If you’re choosing to have your subplot around someone other than your protagonist, allow the reader to get to know them first before starting the subplot.

Subplots should be woven throughout the novel, each taking a turn at being the central point of the story. This can be complicated and I’d advise taking notes on subplots so you don’t get confused.

Tie up loose ends. Like plots, subplots need development, crisis, and resolution. Even if the subplot is minimal, treat it the same way you would your plot. Mention to it once in a while throughout the story. Try to write the subplots predicament to be directly involved with the main plot.


This is the end of your story. Similar to the beginning, the end will solve the problem you’ve built the reader up to throughout the whole story. Endings can come in three ways, happy, unhappy or both together. It is up to you, and the story you’ve written as to which way you will end things.

The resolution is the winding down of the rocky middle. Here you will resolve the central conflict. The main plot will end, and if you choose to write a series, you can keep a sub plot open, but do not leave the reader guessing on your central plot. Wrap it up!

Happy Writing!


Kat Flannery

Kat Flannery’s love of history shows in her novels. She is an avid reader of historical, suspense, paranormal, and romance.

A member of many writing groups, Kat enjoys promoting other authors on her blog. She’s been published in numerous periodicals throughout her career.

Her debut novel CHASING CLOVERS has been an Amazon bestseller many times. LAKOTA HONOR and BLOOD CURSE (Branded Trilogy) are Kat’s two award-winning novels and HAZARDOUS UNIONS is Kat’s first novella. Kat is currently hard at work on her next book.

 You can find Kat here:



Author Website


Next week on Mystery Mondays come on by and find out what C.S. Lakin (novelist and writing coach) has to say.

Thanks for reading…

Facebook Launch Party Today 1 PM EST by Kat Flannery

To entice you to join Kat Flannery’s FaceBook launch party for FERN, I’ll be giving away an eBook copy of DESCENT during the party.  For those of your wanting to host your own party, here’s another chance to participate and learn.

Click FERN  just in case you want to read a bit before the party. It is Saturday morning, and what else could be better?

If that doesn’t entice you, I’ve reblogged Kat’s post. Check out what else she’s giving away…

Reblogged from

It’s Party Time!!!

 Join me for the Facebook Launch Party of

FERN (The Montgomery Sisters Book 1)

Saturday, September 19th at 1:00pm -3:00pm EST.

Screen Shot 2015-09-19 at 8.04.26 AMStop by Saturday for your chance to meet guest authors, win ebooks and
two grande prizes of $50.00 Amazon gift cards.


Who are the mystery authors donating books to DESCENT’s Facebook launch party?

This is all part of the publishing cycle – host a launch party. To energize the party and make it exciting for virtual visitors, I asked other authors to donate one or two of their novels as prizes.

So not to keep you in suspense, in alphabetical order, the contributors are…

But what books will they donate? That’s a mystery to be solved on another blog. Stay tuned…

When is the Facebook launch party? July 25th, 3-6 PM EST. You are invited and most welcome to join us to help celebrate. Come and win a book from one of the amazing authors!

DESCENT is now available for pre-order in eBook format. The paperback will follow shortly.

If you haven’t read my blog before, I’ve signed on with Imajin Books and will blog about my publishing adventure. I’ll share what I learn and hope it helps someone out there get their novel published.

Please feel free to share this post and help me get the word out.

Thanks for reading…